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Outside Investment - Is Your Company a Candidate?

Every entrepreneur needs to raise capital at some point in time, as a business requires a large cash injection to get off the ground and even survive long-term. Crowd-funding, social media and other new avenues to getting media attention and capital make it is easier than ever to launch a startup, but investment capital has become increasingly competitive as a large sea of companies vie for the attention of angel investors and venture capitalists. Crowdfunding platformFundable reports that investors or venture capitalists fund less than 1 percent of startups, whereas 57 percent of startups receive loans or credit, and another 38 percent are financially supported by family or friends. The issue is not that investment firms don’t want to invest in startups, or that they lack the capital, overall the larger problem is that many companies just aren’t a suitable candidate for outside investment. Here’s how to determine if you startup is.

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Key Signals You Should Turn Down a Franchise Opportunity

Any successful entrepreneur needs to know how to say no and walk away. If you want to make big bucks in business, you must be ready to grab opportunities but you also mustn’t be afraid to turn them down. The key to finding the perfect franchise opportunity is not just to acquiesce to anything that comes your way but to do your due diligence and make sure you fully evaluate every potential franchise opportunity beforehand. It is likely that you will have to turn down multiple deals before you find the right one for you.

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Realistic Tips to Pay Off Your Debt

Nobody wants to be up their eyeballs in debt, but it can be an inevitable outcome of university education, a tough couple of months, or simply being in business. The bad news is that the longer you stay in debt, the more interest you may have to pay. The good news is that debt needn’t be permanent; if you are dedicated and savvy you can pay it off quickly and forget it ever existed!

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Here’s Why Business Founders Should Pay Themselves

As a business founder, it may be tempting to reinvest every dollar you make back into your startup. However this is not a wise idea. When business founders make the mistake of paying themselves zilch, anticipating that one day they’ll be able to suddenly draw millions when business is booming, they cause themselves nothing but trouble. The truth is that the magical day when business is booming may not come, especially if you plan to expand your business. There will no doubt always be bills to be paid, investments to make, new equipment to buy or staff to pay. Although for a while you may need to sacrifice your salary, you shouldn’t do so indefinitely. As a business founder you should pay yourself once your company has grown sufficiently. Here is why you need to start taking a salary.

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3 Tools for Generating Blog Content Ideas

Regularly producing blog posts and posting them on your website, then promoting them using social media has become an integral part of marketing for any successful business these days. If you own a website but don’t blog regularly you need to start, or if you started blogging but ran out of ideas and stopped, then you need to resume writing blog posts. Not being able to think of any good topics to write about is not an excuse. Of course everyone struggles with generating new ideas to write about, but nowadays there aretoolsto ensure you never run out of material for blog posts. Here are 4 amazing tools to help you write your blog posts.

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4 Tech Tasks Small Business Should Outsource

Outsourcing, when done right, can save a business time and money. By outsourcing the right tech tasks, your staff will have more time to focus on more important tasks, thereby improving productivity and profits. However not every tech task should be outsourced; if the wrong jobs are outsourced it could end up costing you more time and money rather than less. In order to work out which tech tasks you should outsource and which should stay in-house, read this article to find out more.

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5 Best Tips for Successful Facebook Contests

A successful Facebook contest is an excellent addition to your marketing strategy. It can bring manifold benefits to your business from increased engagement, new clients and boosting brand image just to name a few. But it takes careful planning and promotion to set up and guarantee that you get the impact you want. Here are some tips and tricks to ensure your Facebook contest has maximum impact.

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Impact of Ad Blockers on Marketing

Online marketing strategies, and the positional use of adverts on the web, have always been a key tool for businesses to promote their products, reach new clients and ultimately increase profits. Many businesses invest significant amounts in their online marketing schemes. However, ad blocking technology is becoming increasingly popular amongst Internet users, posing a major obstacle to online marketers. Advertisers spend significant amounts of money, time and energy to create, promote and implement online advertising, yet many are slow to react to this significant threat. Advertisers need to respond to this challenge, as ad blocking interferes with your marketing strategy by preventing ads from appearing, likely resulting in financial losses. This article will explore what measures advertisers have taken to mitigate the impact of ad blocking.

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Small Business - 5 Year End Financial Tips

If you want the year ahead to be a success, it’s important to gauge where your small business stands financially as the year comes to a close and to build on improving your weaknesses and harnessing your strengths. These small business year end financial tips will ensure that your transition into the next year is smooth and that you are ready to reap success.

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